Author Archives: Jay Butchko

Protecting Your Trademark
Nothing is more frustrating than coming up with a great idea—only to have someone steal it. This happens more often than you think. Someone sees a company become a financial success by selling a certain product, and the person creates an imitation of that product—a knockoff—for a much lower price. When someone copies your… Read More »

Costs and Responsibilities of Owning a Franchise
On first glance, owning a franchise may seem like a fun and exciting investment. After all, who wouldn’t want to own a McDonald’s or Baskin-Robbins? Brand name recognition alone will draw customers to your restaurant, bringing in huge revenues—and hopefully profits. While this may seem like an easily attainable goal, a franchise is more… Read More »

Franchises applaud Labor’s rollback of ‘joint employer’ guidance
Paul Brinkmann, Contact Reporter Orlando Sentinel Franchise companies, including many restaurants in the Orlando area, are applauding a move by the Trump Administration’s Department of Labor on Wednesday that could reduce lawsuits against franchisors. It could also mean less money for employees or customers who sue franchise businesses. Franchise companies, such as McDonald’s… Read More »